News and Updates » Blog » PR & Social Media
Managing Reputation on Twitter
With the recent outburst on Twitter by Queen’s Park Rangers’ Captain, Joey Barton, about fellow football legend Alan Shearer, it made me think that surely it is time that people in the public-eye should start being more careful about what they ‘tweet’ to manage their reputation.
Student Placements at Marketing Matters
The following blog post is by Rose Humphries who undertook a 40 week placement with Marketing Matters in 2011/2012.
Tinnitus Awareness Week success
The PR team at Marketing Matters has just finished another busy and very successful national PR campaign for our client the British Tinnitus Association (BTA). We have worked with the charity for five years now, and each year its annual Tinnitus Awareness Week provides an opportunity to put the spotlight on tinnitus with the aim of raising vital awareness.
Facebook Advertising - have you tried it yet?
Now I realise that I have written before on the subject of Facebook Advertising, but am doing so again because many of our clients are really reaping the benefits.
Harnessing the power of social media
Social media have become intrinsic to our social and business lives. The figures speak for themselves; 700 million people are now on Facebook, almost half a million new Twitter user accounts are opened every day (source:Precise) and 1200 tweets are posted every second (source: Freshnetworks.com), and 48 hours worth of film is uploaded to You Tube every minute!
Want to reach journalists? Get on Twitter!
Recently published research by Cision into journalist’s uses and perception of social media has highlighted an interesting trend which will no doubt be of interest to any businesses seeking to get their company’s news into the media.
Making money through Facebook advertising
Facebook advertising is still in its infancy, yet thousands of companies are reaping the benefits of this incredibly powerful tool, and for a relatively small advertising spend. So, what are the pros and cons of Facebook advertising, and should you try it out to promote your B2C business?
Social Commerce
‘Social commerce’ is the use of social media channels to generate revenue online. It’s a growing phenomenon and media experts are going so far as to predict a ‘social commerce revolution’.
Facebook - Best practice for business
Facebook is a great platform for business. It’s simple and easy to use, and makes posting and sharing news, images and video content about your business a doddle. But, are you guilty of having established a Facebook page for your business without really understanding how it can be developed to maximise the benefits to your business? If yes, read on for a few simple and quick-to-implement suggestions. It’s easy if you know how!
Social Media - what's all the fuss about ?
At Marketing Matters we have been using social media as an integral part of the PR work we do for our clients for years now and I’m pleased to report, to great effect. However, while some companies we work with have been early adopters, keen to embrace the opportunities that social media presents, others have been more reluctant.
